PAGADIAN CITY, Oct 8 (PIA) - Aimed at increasing the bilateral media
partnership and providing information on Korea’s foreign and cultural policies
towards ASEAN, and marketing strategies on the Korean wave or ‘hallyu’, the ASEAN-Korea Centre recently invited three (3) media professionals
from each 10 ASEAN Member State to participate in the ASEAN media people’s
visit to Korea.
The ASEAN-Korea Centre proudly
toured the 32 delegates to the Seoul Broadcasting System (SBS), Seoul
Metropolitan Government, Ministry of Foreign Affairs and Trade (MOFAT), Korean
Tourism Organization, Korea Creative Contents Agency, JoongAng Media Network
and POSCO Research Institute.
Of course, not to be missed out was the visit
to the ASEAN-Korea Centre – whose mandate is to increase trade volume,
accelerate investment flow, invigorate tourism, and enrich cultural exchanges
with emphasis on increasing people-to-people contact between the Republic of
Korea and the 10 ASEAN Member States - Brunei Darussalam, Cambodia, Indonesia,
Lao PDR, Malaysia, Myanmar, Philippines,
Singapore, Thailand and Vietnam.
The cultural tour to Gyeongju – a
special city that preserved the history and culture of the Silla period and the
basis of the Korean culture brought Korea’s history to the consciousness of the
delegates as the tour guide brought them back to the historic Silla Dynasty in
57 B.C. to 935 A.D. where 56 kings ruled.
The scenic Anapji Pond where
Korean soaps are shot was spectacular!
The pagodas and temples at
Bulguksa and Seokguram presented a wide array of valuable treasures. Some of
which were, sad to note, stolen but good enough that some were restored and
renovated for worship and heritage.
The visit was not complete
without the delegates’ shopping and sight-seeing in Myeongdong, at the primary
shopping district in Seoul and in Itaewon, one of
the most popular areas in Seoul for tourists.