ZAMBOANGA CITY, Dec. 8 (PIA) - - Seeing the need to communicate the government programs espoused by the Philippine Development Plan(PDP), Philippine Information Agency (PIA)-IX personnel are now ready to disseminate bits of information on the different projects pursued under it.
PIA-IX Regional Director Noemi B. Edaga summoned all her staff in Zamboanga City for a two-day conference starting yesterday to discuss certain strategies in communicating the PDP as well as the Regional Development Plan (RDP) to the public.
Ms. Jocelyn Pineda-Alvarez, PIA-IX news editor and who was sent to PIA Central Office a week ago for a training on communicating the PDP, served as facilitator.
Alvarez emphasized that one strategy to develop a story from the PDP/RDP, the programs/projects, chapter, messages and possible stories of the programs pursued under the PDP must be properly identified.
Alvarez also briefed the group how to open and use the PIA website, upload stories and photos to PIA facebook accounts and other processes in sending stories to the news desk via electronic mail (email).
Director Edaga, on the other hand, urged everybody to reach out to as many recipients of PIA news releases through email and short messaging system (SMS).
PIA-IX administrative division chief Melinda Atilano-Enriquez demonstrated to the participants how to do blogging with the PIA9 blogspot.
PIA management has found it indispensable and inevitable for its personnel to learn the new media to effectively disseminate accurate and timely information on government programs, policies, pronouncements and accomplishments. (FPG/PIA-Zamboanga del Norte)
