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Tuesday, June 24, 2014

PIA, DENR bat for climate change advocacy

By Mary May A. Abellon

DIPOLOG CITY – The Philippine Information Agency (PIA)-9 and the Department of Environment and Natural Resources (DENR)-9 have called on the public to support climate change advocacy campaign.

In a media forum held here Tuesday, PIA-9 Regional Director Noemi B. Edaga said the PIA is now working closely with the DENR in climate change advocacy campaign, which seeks to weaken public’s apathy to the weather phenomenon.

She said the campaign would go with the theme, “Nagbabago na ang Panahon, Panahon na para Magbago” aimed at popularizing and strengthening adaptation and mitigation measures in response to climate change.

“This campaign aims to inspire and motivate active cooperation and participation and to facilitate partnerships with public and private communities such as the youth, academe, LGUs, civic organizations and others,” the PIA-9 chief said.

“It’s not just about protecting the environment; it’s about protecting ourselves by protecting our environment. It is time to care, it is time to do our share,” she stressed.

Meanwhile, PIA-9 Assistant Regional Director Franklin P. Gumapon lauded the city government of Dipolog for religiously implementing laws relating to environmental protection like sanitation, no plastic and anti-smoking ordinances.

The climate change thematic brand logo and slogan will be launched in Dipolog late this month or early next month by the Zamboanga del Norte Provincial Information Center.